Know exactly what drives profit — then double down.
We set up product-level tracking, build ROAS dashboards, and run conversion rate optimization experiments that turn your data into revenue decisions — not just reports.
Most e-commerce brands are flying blind. We turn on the lights.
You're spending thousands on ads, email, and SEO — but can you tell which products are actually profitable? Which channels drive first purchases vs. repeat purchases? What your real customer acquisition cost is after returns?
We build the analytics infrastructure that answers these questions. Proper enhanced e-commerce tracking, product-level ROAS dashboards, cohort analysis that reveals true customer lifetime value, and attribution models that show which touchpoints actually drive revenue. Then we use that data to run CRO experiments — A/B testing product pages, checkout flows, and pricing strategies to continuously increase your conversion rate.
Human analysis + AI measurement for profit-driven decisions
Tracking & Data Layer
🧠 Human: Define KPIs tied to business goals — profit margins, LTV, and true ROAS after returns.
⚡ AI: Enhanced e-commerce tracking, server-side tagging, and cross-platform data integration.
Dashboard & Reporting
🧠 Human: Dashboard design focused on decisions, not decoration — built for your team's workflow.
⚡ AI: Automated data pipelines, real-time refresh, and anomaly alerts when metrics spike or drop.
Attribution & LTV Analysis
🧠 Human: Interpret multi-touch journeys and translate data into budget allocation strategy.
⚡ AI: Data-driven attribution, cohort analysis, and predictive LTV modeling by acquisition channel.
CRO & Experimentation
🧠 Human: Hypothesis generation, test design, and strategic interpretation of results.
⚡ AI: A/B test deployment, statistical significance monitoring, and automated winner selection.
What's included in our Revenue Analytics & CRO service
Enhanced E-Commerce Tracking
Full product impression, click, add-to-cart, and purchase tracking in GA4 with server-side redundancy.
Revenue Dashboards
Real-time Looker Studio or Power BI dashboards showing ROAS, revenue, and margins by product, channel, and campaign.
Attribution Modeling
Multi-touch attribution that shows which channels and campaigns truly drive first purchases and repeat revenue.
Cohort & LTV Analysis
Customer cohort reports by acquisition source, month, and campaign — revealing true lifetime value by channel.
A/B Testing & CRO
Continuous experimentation on product pages, checkout flows, pricing, and CTAs to increase conversion rates.
Budget Optimization
Data-driven recommendations on where to shift spend for maximum profit — updated monthly.
Ready to make every marketing dollar accountable?
Let's build the analytics and CRO program that turns your data into profit.