Terms and Conditions

Last updated: March 24, 2026

These Terms and Conditions ("Terms") govern your access to and use of the website deeploy.ca and any services provided by Deeploy Canada Inc. ("Deeploy," "we," "our," or "us"). By accessing or using our website or services, you agree to be bound by these Terms. If you do not agree, you must not use the website or services.

1. Definitions

  • "Website" refers to deeploy.ca and all associated subdomains and pages.
  • "Services" refers to digital marketing, advertising management, analytics, SEO, email marketing, automation, consulting, and related professional services offered by Deeploy.
  • "Client," "you," or "your" refers to any individual or entity using the Website or engaging Deeploy for Services.
  • "Deliverables" refers to the work product created by Deeploy as part of a Service engagement, including reports, campaigns, creative assets, and configurations.
  • "Agreement" refers to any written proposal, statement of work, or contract executed between Deeploy and a Client.

2. Use of the Website

You agree to use the Website only for lawful purposes and in a way that does not:

  • Violate any applicable local, national, or international law or regulation
  • Infringe intellectual property or other proprietary rights
  • Interfere with the security, integrity, or operation of the Website
  • Attempt unauthorized access to systems, networks, or data
  • Transmit malware, spam, or any harmful code
  • Scrape, crawl, or extract data from the Website for commercial purposes without written permission

We reserve the right to suspend or restrict access at any time if misuse is detected, without prior notice or liability.

3. Services and Engagements

All Services provided by Deeploy are subject to a written Agreement that defines:

  • Scope of work and deliverables
  • Timelines and milestones
  • Fees, payment terms, and billing schedule
  • Responsibilities of each party

Content on the Website — including service descriptions, case studies, and pricing references — is provided for informational purposes only and does not constitute a binding offer or guarantee. Services begin only after mutual execution of a written Agreement.

In the event of a conflict between these Terms and a signed Agreement, the Agreement shall prevail.

4. Client Responsibilities

Clients agree to:

  • Provide accurate, complete, and timely information required for service delivery
  • Ensure they have the legal rights to all materials, brand assets, and data provided to Deeploy
  • Grant Deeploy necessary access to advertising accounts, analytics platforms, and other tools as required
  • Comply with all applicable platform policies (Google Ads, Meta, LinkedIn, TikTok, etc.)
  • Review and approve deliverables within agreed timelines
  • Maintain adequate insurance for their business operations

Deeploy is not responsible for delays, underperformance, or additional costs caused by incomplete information, late approvals, or failure to provide necessary access.

5. Intellectual Property

Deeploy Property

All content on the Website — including text, graphics, logos, images, videos, code, designs, processes, frameworks, methodologies, and software — is the property of Deeploy Canada Inc. or its licensors and is protected by Canadian and international intellectual property laws.

You may not copy, reproduce, distribute, modify, publicly display, or create derivative works from any Website content without prior written permission from Deeploy.

Client Materials

Clients retain full ownership of materials they provide (logos, brand guidelines, product data, imagery, etc.). By providing materials to Deeploy, you grant us a non-exclusive, limited license to use them solely for the purpose of delivering the agreed-upon Services.

Deliverables

Unless otherwise specified in a written Agreement:

  • Custom creative assets (ad copy, images, landing pages) created specifically for the Client are assigned to the Client upon full payment
  • Deeploy retains ownership of proprietary tools, templates, automation workflows, analytics frameworks, code libraries, and methodologies used or developed during service delivery
  • Deeploy may use anonymized, aggregated data from engagements for benchmarking, case studies, and service improvement

6. Confidentiality

Both parties agree to keep confidential any non-public business, technical, financial, or commercial information received during an engagement ("Confidential Information"), unless:

  • Disclosure is required by law, regulation, or court order
  • The information becomes publicly available through no fault of the receiving party
  • Written consent is provided by the disclosing party
  • The information was independently developed or already known to the receiving party

This confidentiality obligation survives termination of the relationship for a period of two (2) years.

7. Payment and Fees

Fees, billing schedules, and payment terms are defined in individual Agreements. Unless otherwise stated:

  • All fees are quoted and payable in Canadian Dollars (CAD) unless otherwise specified
  • Fees are exclusive of applicable taxes (HST, GST, or other applicable sales taxes)
  • Invoices are due within 15 days of issuance unless otherwise agreed
  • Late payments may incur interest at 1.5% per month on the outstanding balance
  • Payments overdue by more than 30 days may result in suspension of Services
  • Deeploy is not responsible for third-party platform costs, ad spend, software subscriptions, or media costs unless explicitly included in the Agreement

8. Advertising Account Ownership

Unless otherwise agreed in writing:

  • All advertising accounts (Google Ads, Meta Business Manager, LinkedIn Campaign Manager, etc.) are owned by the Client
  • Deeploy manages these accounts on the Client's behalf during the term of the engagement
  • Upon termination, Deeploy will remove its management access within 30 days
  • Campaign data, audiences, and conversion history remain in the Client's accounts

9. Performance and No Guarantees

Digital marketing outcomes depend on multiple external factors beyond Deeploy's control, including but not limited to:

  • Platform algorithm changes and policy updates
  • Market conditions and competitive dynamics
  • Client-side factors (website performance, product quality, pricing, inventory)
  • Budget constraints and seasonal fluctuations
  • Regulatory changes affecting advertising or data collection

Deeploy does not guarantee specific results such as revenue, leads, rankings, traffic, or conversion rates unless explicitly stated in a written Agreement with defined performance commitments.

Past performance data, case studies, and examples shown on the Website are illustrative and do not guarantee comparable future results.

10. Limitation of Liability

To the maximum extent permitted by applicable law:

  • Deeploy shall not be liable for any indirect, incidental, consequential, special, or punitive damages, including lost profits, lost data, business interruption, or loss of goodwill
  • Deeploy's total aggregate liability arising from or related to these Terms or any Agreement shall not exceed the total fees paid by the Client to Deeploy in the three (3) months immediately preceding the event giving rise to the claim
  • Deeploy is not liable for damages arising from platform outages, policy changes, account suspensions, or other actions taken by third-party platforms

These limitations apply regardless of the theory of liability (contract, tort, negligence, strict liability, or otherwise), even if Deeploy has been advised of the possibility of such damages.

11. Indemnification

You agree to indemnify, defend, and hold harmless Deeploy Canada Inc., its officers, directors, employees, and agents from and against any claims, damages, losses, liabilities, costs, or expenses (including reasonable legal fees) arising from or related to:

  • Your use of the Website or Services
  • Materials, data, or content you provide to Deeploy
  • Your violation of these Terms or any applicable law
  • Your infringement of any third-party rights
  • Your breach of any platform terms of service

12. Third-Party Platforms and Tools

Deeploy may use, integrate with, or recommend third-party platforms and tools in the course of delivering Services (including but not limited to Google, Meta, LinkedIn, TikTok, HubSpot, Salesforce, Mailchimp, Shopify, WordPress, and analytics tools). Deeploy is not responsible for:

  • Changes in platform policies, features, algorithms, or pricing
  • Downtime, errors, data loss, or service interruptions caused by third parties
  • Account suspensions, restrictions, or ad disapprovals imposed by platforms
  • Third-party security breaches or data incidents

Clients are independently responsible for complying with all third-party terms of service and are encouraged to review them regularly.

13. Data Protection

Both parties agree to comply with all applicable data protection laws in the performance of Services. Where Deeploy processes personal data on behalf of a Client:

  • Deeploy acts as a data processor and the Client acts as the data controller
  • Processing will be limited to what is necessary to perform the agreed Services
  • A Data Processing Agreement (DPA) will be executed upon request

For information about how Deeploy collects and uses data on its own behalf, see our Privacy Policy.

14. Force Majeure

Neither party shall be liable for delays or failure to perform obligations caused by events beyond reasonable control, including but not limited to: natural disasters, pandemics, government actions, war, terrorism, power failures, internet outages, platform outages, cyberattacks, or labor disputes.

The affected party shall promptly notify the other party and use reasonable efforts to mitigate the impact.

15. Termination

We may suspend or terminate access to the Website or Services if:

  • These Terms or any Agreement are materially violated
  • Payments are overdue by more than 30 days
  • Required cooperation, access, or approvals are not provided
  • Continued service would expose Deeploy to legal or regulatory risk

Termination of Services is further governed by the termination provisions in the applicable Agreement. In the absence of a specific provision, either party may terminate with 30 days' written notice.

Termination does not relieve the Client of payment obligations for Services already performed or costs already incurred on the Client's behalf.

16. Dispute Resolution

In the event of a dispute, both parties agree to first attempt resolution through good-faith negotiation for a period of 30 days. If the dispute cannot be resolved through negotiation, either party may pursue legal remedies.

17. Governing Law and Jurisdiction

These Terms are governed by and construed in accordance with the laws of the Province of Ontario and the federal laws of Canada applicable therein, without regard to conflict of law principles.

Any legal proceedings arising from or related to these Terms shall be brought exclusively in the courts located in Toronto, Ontario, Canada, and both parties consent to the jurisdiction of those courts.

18. Severability

If any provision of these Terms is found to be invalid, illegal, or unenforceable by a court of competent jurisdiction, the remaining provisions shall continue in full force and effect. The invalid provision shall be modified to the minimum extent necessary to make it enforceable while preserving its original intent.

19. Entire Agreement

These Terms, together with our Privacy Policy and any executed Agreements, constitute the entire understanding between you and Deeploy regarding the subject matter herein. They supersede all prior oral or written communications, proposals, and representations.

20. Changes to These Terms

We may update these Terms from time to time to reflect changes in our practices, services, or applicable laws. Updated versions will be posted on this page with a revised "Last updated" date. For material changes, we may provide additional notice.

Continued use of the Website or Services after changes constitutes acceptance of the updated Terms.

21. Contact Information

For questions about these Terms and Conditions, contact:

Deeploy Canada Inc.
Email: info@deeploy.co
Phone: +1 (289) 337-1217
Website: deeploy.ca