Stay top of mind from first inquiry to enrollment day.
We build automated email journeys that guide prospective students through every stage of their decision — from initial interest to campus visit to submitted application — with personalized messaging that moves them forward.
Most prospective students don't apply on the first visit. We make sure they come back.
A student requests information about your program. They're interested, maybe even excited. But then life happens — they get busy, they start comparing options, or they simply forget. Without follow-up, that warm lead goes cold.
We build automated nurture sequences that keep your institution top of mind throughout the entire decision cycle. Welcome emails that arrive within minutes of an inquiry. Program-specific drip campaigns that answer common questions before they're asked. Deadline reminders that create urgency. And re-engagement sequences that win back students who went quiet. Every email is segmented by program interest, funnel stage, and engagement level.
Human storytelling + AI personalization for every prospect
Journey Mapping
🧠 Human: Map the decision timeline from inquiry to enrollment — identifying key moments to communicate.
⚡ AI: Behavioral analysis, engagement scoring, and automated segment creation by program interest.
Email Content & Design
🧠 Human: Authentic messaging that answers real student questions — outcomes, campus life, financial aid, careers.
⚡ AI: Dynamic content blocks by program, subject line optimization, and send-time personalization.
Automation & Triggers
🧠 Human: Flow logic design — what to send, when to wait, and when to escalate to admissions.
⚡ AI: Behavioral triggers, conditional branching, and automated deadline countdowns.
Re-engagement & Recovery
🧠 Human: Warm, non-pushy messaging that reconnects with prospects who went silent.
⚡ AI: Inactivity detection, optimal re-engagement timing, and A/B testing on winback sequences.
What's included in our Nurture & Email service
Welcome Series
Instant response emails that arrive within minutes of an inquiry — with program details, next steps, and a personal touch.
Program-Specific Drips
Tailored email sequences for each program — answering questions about curriculum, outcomes, faculty, and campus.
Deadline Reminders
Automated countdown sequences tied to application deadlines, financial aid cutoffs, and enrollment deposits.
Re-engagement Sequences
Win back prospects who stopped engaging — with fresh messaging, updated program info, and new incentives.
Event Invitations & Follow-ups
Automated invites to open houses and webinars, plus post-event follow-ups that push toward application.
Engagement Reporting
Open rates, click rates, inquiry-to-application conversion, and flow performance — with monthly insights.
Ready to convert more inquiries into applications?
Let's build the nurture sequences that keep your institution top of mind from day one.